How do you create an effective marketing strategy for yourself and your business if you’re just one person? Do you need to hire a team? Can you reach enough people without investing in paid advertising? If you find yourself asking these questions, keep reading. …

The phrase, “Attention Economy,” first appeared on the digital landscape about two decades ago. Today, it’s shaping not only the world around us but our mental and physical well-being as we navigate our individual paths through it. Consider Wikipedia’s definition of Attention economy – Attention economics is an approach to the…

https://www.jimgaliano.com. I’ve read a lot of business books over the years. My favorite ones have been the ones that get right to the point. Almost none of them do. If you get right to the point, you’d be left with a report, not a book. That’s more or less what…

Today I want to talk about a different type of online business model. One that may very well turn out to be a perfect fit for the current economic climate. This is especially true if you’re a solopreneur or freelancer. …

Can you make a substantial, full-time income as a solopreneur business owner? Is it possible to make more money while working fewer hours than you would if you’re a traditional online agency owner? The answer to both questions is, “YES.” I enjoy studying different online business models. Especially how they…